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      Sony Bravia KDL-52XBR10

      This 52-inch 1080p LCD from Sony, part of its flagship XBR series, is a feature-laden model that delivers excellent picture quality and a high price. The model, a 240Hz set, uses an edge LED backlight, and comes with a separate media control box that beams signals to the TV wirelessly. All of the input connections are done at the box. It's an Internet model with access to an extensive lineup of online content, including streaming movies from Amazon Video On Demand and soon, Netflix. It also has TV Guide's interactive program guide, which updates listing via the Internet.


      This Sony features excellent HD and standard-definition picture quality. It does an excellent job displaying the finest detail in top-quality HD content. Color accuracy was excellent. Contrast and brightness level was good, suitable for most rooms. This Sony XBR gives you excellent, smooth reproduction of scenes with subtly shaded light-to-dark areas, such as a sky during sunset. The KDL-52XBR10 has excellent film-mode operation (3:2 pulldown) effectively eliminated jagged edges on 1080i HD and 480i SD movie content.


      The KDL-52XBR10 uses edge-mounted LEDs rather than conventional lamps, which accounts for its super-slim profile of 2.5 inches, and its higher price. With Sony's Motionflow technology that quadruples the TV's frame rate using additional interpolated video frames, it very effectively reduces motion blur, just short of the best models. As is common with a Sony, sound is good and suitable for typical TV programming. And here's a pleasant surprise - the remote control is excellent -- all of its buttons are backlit so they're easy to see in the dark.


      Be ready to adjust color to suit you - and you can do that using individual RGB (red/green/blue) color controls in the advanced menu.  You may find that images look a bit grainy and the viewing angle is somewhat limited. 


      Thanks to the supplied BRAVIA 1080p wireless media box, you can place your XBR10 series on the wall and keep your video components where they belong - out of sight. The media box allows you to wirelessly transmit high-definition 1080p quality video and audio to the TV, so you can keep your components inside a cabinet and still control them with ease.Featuring an edge lit LED backlight, and the BRAVIA XBR10 series is the thinnest HD television Sony has yet to produce. Designed to deliver unbelievable blacks and brilliant whites, this HDTV also boasts an unbelievably slim form factor and an amazing 1,000,000:1 dynamic contrast ratio which will leave you wondering if the view is nicer with the TV on or off.

      Key Technologies

      16:9 Full HD 1080p Resolution Panel (1920x1080 16:9 Full HD 1080p resolution panel (1920x1080)

      accepts any high definition video signal and renders it with optimum resolution, so you can take full

      advantage of Blu-ray Disc™ players and Sony® PlayStation®3 entertainment systems that can deliver

      1080p content.


      Edge Lit LED backlight Allows for a sleek and slender form factor, and creates an amazing, over

      1,000,000:1 dynamic contrast ratio.

      Bravia 1080 Wireless Separate Monitor and Media Box allow for line of sight transmission of HD

      quality video and audio. Now you can enjoy the beauty of your edge-lit LCD without the clutter of

      home video components in the picture.


      Motionflow™ 240Hz technology Motionflow™ 240Hz technology is Sony’s highest level of motion

      detail and clarity so you enjoy unprecedented motion detail in sports, movies and games.

      Motionflow 240Hz technology quadruples the frame rate from the normal 60Hz, resulting in a crisp

      fluid motion and a natural, realistic viewing experience.


      BRAVIA™ Internet Video With BRAVIA Internet Video you can enjoy select premium and free on demand

      entertainment directly to your HDTV. Use your in-home broadband connection and the BRAVIA HDTV remote control to access online video, music, and more content from over 20 providers

      including Amazon Video On Demand, YouTube™ , Sports Illustrated, Sony Pictures, Sony Music,

      Slacker and Epicurious.com.


      BRAVIA® Internet Widgets Personalize your viewing experience by selecting, positioning, and

      resizing widgets on your BRAVIA HDTV display. BRAVIA Internet Widgets are small applications that can

      be accessed with the touch of one button providing you with the latest in news, weather, stock info,

      and much more on your BRAVIA XBR10-Series.


      BRAVIA Engine™ 3 fully digital video processor BRAVIA Engine 3 is the newest fully digital video

      processor from Sony. It uses a collection of enhanced algorithms to significantly reduce noise,

      enhance overall image detail, and optimize contrast so every scene produces sharp, vibrant, life-like






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